Window Decal Packaging & Instructional Design
The Strategy: Developed a functional packaging insert using established brand guidelines to create a cohesive retail experience. I leveraged the brand’s color palette to create a clear visual hierarchy, ensuring that technical instructions were easy to follow while maintaining a bold, athletic aesthetic.
The Execution: Optimized the layout to appeal to a broad customer base by strategically highlighting a diverse range of sports categories. By balancing brand consistency with technical clarity, I delivered a print-ready asset that streamlined the user experience from purchase to application.
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Production: Managed complex layout requirements to ensure all instructional and company data fit within a specific packaging footprint.
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Brand Integrity: Strictly adhered to color and typography guidelines to maintain cross-product consistency.
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Strategic Layout: Used high-contrast color blocks to guide the eye toward key installation steps and product variations.
